MyAthlete GPS Tracks Competitors

Most consumer GPS devices simply receive GPS satellite signals to provide location and other data to the GPS user. Some GPS units also transmit data, providing real-time tracking services. GPS tracking has been around for a long time, mostly serving the commercial transportation market, but it has been growing and expanding into the security and sports and recreation markets. I recently reviewed the Zoombak locator for cars, kids, and pets, and the SPOT device for outdoor adventurers, for example.

A company called MyAthlete is entering the GPS tracking market with services provided at triathlons and marathon cycling events. MyAthlete consists of a small, compact, waterproof and shock-resistant GPS transmitter/receiver, and a complementary Web site where anyone can track the athlete. You won't buy the MyAthlete tracker, but you may rent it for $20 to $50 per event, depending on the duration of the event.

You may track a MyAthlete-equipped competitor via a dedicated Web site, or via a Web-enabled Blackberry, Trio, or iPhone. MyAthlete is still in limited-availability demo mode, but promises to introduce a fun new way to track outdoor competitors of all types. The company is focusing on triathlons, but its case may be even more compelling for outdoor adventure events, mountain bike, and off-road vehicle races that send competitors into distant and remote areas.

Photo © MyAthlete