Nike+ GPS SportWatch Introduced in White and Silver

With Garmin holding a dominant presence in the GPS sport watch market, it's easy to forget that there are other serious contenders in the market including Nike, in partnership with TomTom. The two companies introduced a the SportWatch ($169) last year (review) with a feature set that may be somewhat limited for advanced runners, but nevertheless looks good, works well, and syncs up with a feature-rich NIKE+ online support and training log system. Just in time for the start of holiday shopping, Nike announced today a sharp new white and silver colorway (see photo) into the line, which already includes black, blue, and yellow variations. Image © Nike